Success Case Study #1
etf.com • 2025
Challenge
Business underperforming
Advertiser revenue in decline
Brand reputation tarnished
Approach
Restructured entire company
Revamped sales & content strategy
Relaunched subscription & events
Optimized operations for efficiency
Results
300% Revenue Growth
Traffic 2x (even with Search/AI traffic disruption)
Stronger Market Position
ETF industry leader
Successful Sale in 2025
Success Case Study #2
Seeking Alpha • 2021
Challenge
Ad Sales underperforming
No US leadership
Navigate COVID pandemic
Approach
Restructured Sales & Operations
Revamped sales strategy
Relaunched subscription & events
Focused on key Products & long term goals
Results
65% revenue growth post pre-pandemic revenue
Productized flagship Newsletter & Podcast generating high 7 figures
Grew Ad Sales New Business 200%
Partner with CEO to generate record breaking subscription revenue
Additional Case Studies
Various • 2015-2021
Challenge
Increase revenue through multiple streams (Ad Sales, Subscription, events)
Launch & Monetize multi-platform products (digital, events, print)
Grow Users and overall Traffic
Deliver ad sales sold without having the users
Approach
Increase distribution
Revamped sales strategy
Diversify revenue streams
Restructure teams and operations
Results
50-75% Revenue Growth with multiple revenue streams
50-200% traffic growth across all sources
Supported the sale of Movietickets.com to Fandango / NBCUniversal in 2017
Co-launched an audience growth platform generating $12M+ in 2 years
Want those results? Contact us.
morellim@mpowersmedia.com
201-739-9288